When you install the integration, all contact, order and shop cart data from Magento will be automatically synchronized and stored in Copernica. By synchronizing data between your Magento webshop and Copernica, you are able to set up targeted email campaigns. For example you can consider emailing customers with abandoned shopcarts automatically every week. Your contacts will only receive information relevant to them, which will make them come back to your shop time and again. The available integration is also compatible with the Magento Enterprise edition.